Global Trends in Insurance Distribution: Perspectives across 14 Countries is a study based on an online survey of over 11,000 consumers carried out by GfK for Finaccord in the final quarter of 2017 with coverage of Australia, Brazil, China, Colombia, France, India, Indonesia, Japan, Mexico, Russia, South Africa, the UAE, the UK, and the US. The breakdown of this survey by country, gender and age group is provided in the report prospectus (see link above) and a transcript of the questionnaire used can be obtained (if needed) directly from Finaccord.
The report provides data concerning penetration rates and distribution channels used for six types of financial product namely life protection, health, accident, motor (auto) and home insurance plus retirement products. Moreover, for life protection, health and accident insurance plus retirement products, sales through employers (the worksite) are segmented between those funded entirely by employers, those funded entirely by employees and those paid for by both employers and employees.
The delivery format of the study is a PDF report composed primarily of graphics (generated from an original PowerPoint file) plus accompanying Excel consumer data file that contains all of the published data, thereby avoiding the need for users to re-enter it themselves.
The data in this study fills a gap for comparable insights concerning insurance distribution across 14 diverse countries and across six product categories? Key questions answered include the following:
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what percentage of respondents has acquired each product in each country or admits that it is potentially relevant even if not yet acquired?
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how do distribution channel patterns vary across the six products in scope, namely life protection, health, accident, motor (auto) and home insurance plus retirement products?
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what is the relative importance as a distribution channel for each product in each country of direct sales and tied agents, brokers, aggregators (comparison sites), banks, affinity and corporate partners, and employers (the worksite)?
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in respect of worksite sales of life protection, health and accident insurance plus retirement products, to what extent do employers pay for these entirely themselves or share funding with the employees?
For further information about this research, please access the table of contents and series prospectus by clicking on the corresponding links to the left-hand side of this page, or e-mail
[email protected].